Google Grants Non-Profits a Break

Generating awareness and driving Web site traffic can be financially draining for any organization. The challenge is even greater for non-profits, which often limit marketing expenditures to ensure more money and resources are directed to the causes they represent.

Generating awareness and driving Web site traffic can be financially draining for any organization. The challenge is even greater for non-profits, which often limit marketing expenditures to ensure more money and resources are directed to the causes they represent. An adjunct to Google’s AdSense contextual advertising program, currently in beta release, has been making it easier for some non-profit charities. [Read More]